From everything in our homes and kitchens, devices, or vehicles, smart technology is always introducing new and innovative ways to make our lives easier or more fun. Imagine if that smart tech came to our shopping experiences too. That’s what Andreas Hassellof is striving for with Ombori, a data grid that allows seamless digital experiences within physical spaces. Andreas Hassellof created Ombori with the idea of bringing seemingly futuristic innovations to life in the here and now.
The Ombori Grid is one way that retailers and brands are harnessing technology to offer interactive shopping experiences to customers, as well as offering operational benefits. The staffing efficiency improvements and leveraging customer management systems makes this beneficial not just to the consumer experience, but the functional aspect. Connecting to the customer is paramount in maintaining business and keeping up to date based on what people want, making shopping fun and interactive is a key way to establishing a relationship with brands and retailers.
Andreas Hassellof, through Ombori, has garnered much attention for consumer-centric innovations. Interactive retail experiences are already at consumer’s fingertips, offering things such as point-of-purchase interaction and talking mirrors. Interactive window displays enable customers to ‘talk’ to the store, providing knowledge of sales or inventory before ever entering, perhaps giving people more reason to come in. It takes ‘window shopping’ to a futuristic level, and adds the benefit that it can continue to be interactive even after the store closes. Virtual shopping assistants add a mix of personal and in-store device benefits, pushing the two together seamlessly.
Hassellof and his company have many plans for the future, creating excitement about technological advancement for both consumers and businesses.
Learn more about Ombori : https://www.techtimes.com/articles/260130/20210511/ombori-reveals-benefits-of-airport-virtual-assistants.htm