David Spector And His Disruptive Bra Company

March 29, 2020 admin 0 Comments

David Spector is the co-founder and the co-CEO of ThirdLove, a bra fashion company. ThirdLove has disrupted the industry, but what makes it so unique? What kind of challenges did it face in its early stages? Find out the answer to these questions and more by reading on.

About ThirdLove

ThirdLove is a bra fashion company that was started by Spector and Heidi Zak. The pair launched the company back in 2013 and since then they have expanded the company’s offerings. Besides bras, ThirdLove now sells underwear, lounge-wear and nightwear.

What Makes ThirdLove Unique

Spector and Zak created a truly unique company. One of the reasons ThirdLove is so unique is because it uses Fit Finder. It is technology that asks customers questions that help ThirdLove determine what bra is right for them. Also, the company sells half-cup sizes. At the time of this writing, over 10 million women have used Fit Finder to help them find the right bra.

ThirdLove’s Biggest Challenge In The Early Stages

According to David Spector, the biggest challenge that ThirdLove was faced with in its early stages was recruiting and hiring people. The company’s hiring process continues to pose a challenge, but it has gotten easier. This is because the company’s core values has made it easier to find employees that thrive within the company. However, they currently have over 300 employees

Awards

Spector and Zak received an award back in 2019. That award was the EY Entrepreneur of the Year 2019. The event recognizes business people who are excelling in various areas such as financial performance and innovation.

David Spector and Heidi Zak have done an excellent job with growing ThirdLove and they have redefined how women shop for bras. The company may be relatively new, but it continues to grow and it will continue to disrupt the industry. Source: https://en.wikipedia.org/wiki/Dave_Spector

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